Instructor | Jagdish N. Sheth

Evolving Organizational Leadership: Part 2

With the changing markets and customer needs, there has been a lot of change in the companies’ missions and hence the leadership styles. Modern leaders don’t only tell people what to do, but they now…
10m
0
8

Market Buy-o-Graphics

Market segmentation is the practice of dividing your target market into approachable groups. Market segmentation creates subsets of a market based on demographics, needs, priorities, common interests, and other psychographic or behavioural criteria used to…
10m
0
7

Evolving Organizational Leadership: Part 1

With the changing markets and customer needs, there has been a lot of change in the companies’ missions and hence the leadership styles. Modern leaders don’t only tell people what to do, but they now…
10m
0
7

7 Good Habits of Successful Organizational Leaders: Part 1

With the changing markets and customer needs, there has been a lot of change in the companies’ missions and hence the leadership styles. Modern leaders don’t only tell people what to do, but they now…
10m
0
9

7 Good Habits of Successful Organizational Leaders: Part 2

With the changing markets and customer needs, there has been a lot of change in the companies’ missions and hence the leadership styles. Modern leaders don’t only tell people what to do, but they now…
10m
0
8

Awareness and Accessibility: Overview

Marketing is the process of getting potential clients or customers interested in your products and services. In this course Dr. Jagdish Sheth discusses how Awareness and Accessibility play an important role in marketing. In this…
10m
0
8

Leadership: Shareholder Driven OR Stakeholder Centric?

With the changing markets and customer needs, there has been a lot of change in the companies’ missions and hence the leadership styles. Modern leaders don’t only tell people what to do, but they now…
10m
0
11

Four A's of Marketing: Differentiating Factors

Marketing is the process of getting potential clients or customers interested in your products and services. In this course Dr. Jagdish Sheth discusses the 4 A’s of marketing. In this course, you will: Understand what…
10m
0
8

Customer Relationship Management

Customer Relationship Management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. In this course Dr. Jagdish Sheth explians the importance of good CRM and how it…
10m
0
7

4 A's of Marketing Part 1

Marketing is the process of getting potential clients or customers interested in your products and services. In this course Dr. Jagdish Sheth discusses the 4 A’s of marketing. In this course, you will: Understand what…
10m
0
8

Shareholder Driven Companies

With the changing markets and customer needs, there has been a lot of change in the companies’ missions and hence the leadership styles. Modern leaders don’t only tell people what to do, but they now…
10m
0
8

Affordability and Acceptability

Marketing is the process of getting potential clients or customers interested in your products and services. In this course Dr. Jagdish Sheth discusses affordability and accessibility. In this course, you will: Explain why we need…
10m
0
9